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NATIONAL STUDENT

ADVERTISING COMPETITION

Selected as class manager, I oversaw 13 other students while developing an IMC for the world's largest hot dog chain - Weinerschnitzel.

 

I pioneered the research and strategy components, and played an integral role in pitching our project live to a panel of judges.

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MSCH - A320 Principles of Creative Advertising

I was in charge of creating the Marketing Strategy, designing the print magazine advertisement, and developing the video script for the commercial.

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CHOCOLATE DIET COKE

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2018 KSB ICORE CASE COMPETITION

Developed a comprehensive implementation strategy for Smitt Corp in the following areas: Finance, Operations, Marketing, and Management. I pioneered the team in the Marketing and Management sections.

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SMITT CORP V22

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BUS-C204 Business Communications

Developed a strategic plan for Enjoy Life Foods (Mondelez Brand) to increase market share by offering their product at Starbucks Coffee stores. In addition to developing graphics for the entire case design, I wrote the Marketing Strategy and Timeline sections.

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ENJOY LIFE FOODS

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